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Alba Botanica
Digital marketing, 2022
Alba botanica is a non-mineral and mineral sunscreens brand. The Sasha Group helped the brand start jumping into a new social platform, TikTok. As a designer, I edited, filmed(if it's needed), and created vertical videos. Also, I tried to be familiar with its native UI and utilize it to create content so it feels more native.
Social organic content / TikTok
Filming, Video Edit, Design
Associate Creative Director: Jessica Killian
Art Director: Allison Lustbader
Copywriter: Rachel Dicker
Designer: So Youn Chun
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