Kama,

Business idea and Branding

It starts from a monthly subscription box of sanitary products.

Customers can try different sanitary products, find a perfect fit, and put them in a box. The business is to help people whoever have a period in their life. 

Naming inspiration

.

Period

,

Comma

final kama logos-03.png

It means comma (,) in Tamil.

[ Kama, ] can make period comma.

final kama logos-02.png

Logo construction

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Typeface

Speak up, Neutral, New generation

I used Parabole for main typeface and logo to identify brand identity. Comma itself can be an iconic symbol.

Color guide

Main colors

Sub color

Business card - Transparent material

Business card - Transparent material

Application - Brand identity

Product

Space