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ROCK SCISSORS PAPER

Branding, 2021

Brand identity for a stationery brand that has its own products in a physical store.

Logo

rsp_logo.png
rsp_logo-type_edited.jpg

Logo construction

logos.png

Inspired by a paper letter.

It is a folded paper letter I used to send to my friend in my childhood. That is the moment I truly enjoyed

pens and paper.

Color guide

color match.png

Color application examples

sticker1.png

Poster

Product - Sticker set

poster3.png

Application - Brand identity

stationery (2).png
business card.png
ID card.png
shopping bag.png
wrapup paper.png
tape and box.png
package.png

Product design

journal1.png
card.png
pencil.png
bag.png
sticker2.png
brush and can.png

Media Facade

type design for facade.png

Set the grid to design a typeface for media facade. 

I took a square with a diagonal from the logo. I set the grid and designed typefaces based on it.

It shows how the logo animation looks different in the daytime and at night.

Using the logo

Space

exterior.png
interior1.png
interior3.png

Poster

poster2.png
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