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Unstopables

360 campaign, 2025 - Present

Unstopables is a P&G fabric care product that delivers bold, luxury-inspired fragrance through scent beads. As a designer, I translated this sensorial promise into elevated visual storytelling across diverse projects.

Sizzle Reel
Unstopables Unlimited

Art direction, Design, Animation, Video edit

Art direction

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Storyboard

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Agency: M Booth

Associate Creative Director (copywriter): Steve Gumbrecht

Designer: So Youn Chun

© 2026 by SO YOUN CHUN

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